March 30 2011
We have a winner. Thanks to all who entered the contest by leaving a comment and those who chose to double their odds by also tweeting.
A couple of words about this contest and protocol: First, it brings people out of the woodwork. I learned there is an entire social media niche that enters contests. Hopefully, if entrants are not a regular reader they’ll turn into a reader, or at least tell a couple of friends. Aside from the self-interested motive of providing a site benefit and hopefully gaining a new reader or two, I have no fiduciary gain or personal benefit associated with this promotion. That said, naturally, there is some marketing involved so the folks at Kalorik (and Air & Water who is coordinating) feel like they get $300 bucks (plus the not so inexpensive shipping costs) worth of mindshare in exchange for the refrigerator—that’s why @teamkalorik had to be included in the tweet to count as a second entry—a small price to pay in order to make somebody’s day when a kick-ass wine refrigerator shows up at their door.
All told, after removing double comments from the same commenter(s), comments related to tweets, and a disqualification for a comment after the end of the contest, there were 55 entries in the form of a comment. There were also 14 double entries in the form of tweets. 69 total entries. Tweets were added sequentially—entry numbers 56 - 69. I went to a random number generator, entered parameters and #44 came back.
...And congratulations to Amanda Hippe for winning the 21-bottle wine cooler from Kalorik! Amanda will be contacted by email and her shipping address will be routed to Kalorik and Air & Water for fulfillment. Should Amanda not respond to multiple inquiries, I’ll do another random number generation for an alternate winner.
Thanks again to all who entered and, most importantly, thank you for reading Good Grape: A Wine Manifesto