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Field Notes from a Wine Life – Harvest Edition

More odds and ends from a life lived through the prism of the wine glass …

Turn off the TV, Open a Book and Drink a Glass of Red Wine

I have an ongoing issue with the marketing of resveratrol.  It seems like hucksterism … and, now I have to contend with something called Mothervine Nutraceuticals (Google it—I don’t want to validate it with a link).

I guess I’m jaded.  Six or seven years ago when I was burning the candle at both ends, a health nut buddy suggested that I get on a regimen of Velvet Antler (from Elk antlers) and Blue-Green algae supplements for energy and stamina.  I took the advice, and, well, a fool and his money are soon parted … 

That experience probably explains my ambivalence about a supplement that allegedly takes the pomace from the Muscadine grape and turns it into a supplement while using marketing shtick that intimates that it comes from the grapes of the oldest living cultivated grapevine in the country, a vine that produces scuppernong (an indigenous muscadine varietal) in North Carolina.

A 30 day supply only costs $19.95. 

The reality is that the supplement, legally, only makes a claim of “wellness” and it only very loosely links itself to this so-called “mothervine.”

I love good marketing, but I hate disingenuous marketing.  I mean, drinking eight glasses of water a day promotes wellness as does a reading a book and drinking a glass of wine.  All of these wine-related supplements, at best, seem to be little more than a way to separate people from their money and I’m bummed that wine has go along for the ride, even if it’s tangentially.

An Athlete in his Prime

In the NFL, conventional wisdom says that running backs hit their peak at the age of 30.  Production, speed, and durability all decline precipitously after that magic age marker.  In the NBA, centers and forwards rarely exceed the age of 34 before Father Time begins to take his toll.

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I’ve been thinking about athletes in their prime and the quick drop off that occurs in physical skill.  Unfortunately, sports (and most fields of competitive endeavor) have a steady supply of those eager to take the place of the deposed so we don’t often focus on the past, but rather the present and the future, stepping over those who have lost their skill.

It’s all reasonably ruthless in its bloodlessness.

I’ve been thinking about this notion of athletes losing their physical gifts and relating it to our senses – taste and smell.

While certainly not conclusive, there is plenty of scientific research that indicates our taste buds diminish and our sense of smell drops off as we age – most put that age range into the 50s and 60s.

Incidentally, most pedigreed mainstream wine reviewers are Baby Boomers in their 50’s, if not 60’s.

To suggest that many wine critics are losing their tasting prowess and sensory acuity would not be fair because we don’t know that, but as science continues to spend significant time in olfactory research, it may be that wine critics in the future will have a life span just like NFL running backs, having to capitalize on their peak years before giving way to youth.

Just a thought ...



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Posted in, Free Run: Field Notes From a Wine Life. Permalink | Comments (9) |


Comments

On 10/06, Thomas Pellechia wrote:

Funny you bring this up. I have been working on a new product that boosts the baby boomer aroma sensory apparatus while it also brings back muscle tone, agility, and a guaranteed basket with every shot.

You have to take it with each meal of bonemeal, which you must eat three times a day, but only when the sun is shining and the temperature outside is higher than it is inside.

It comes in pill form and takes fifteen minutes to dissolve—a sign of how potent it is.

It’s produced from the actual sweat of every baby boomer who has been around the block at top speed.

Look for it soon—it’s called reboomerbound.

PS: why the apostrophe in “their 50’s, if not 60’s?”  Shouldn’t be there—we don’t possess age; it possesses us!

On 10/06, jeff wrote:

Ah, Thomas, when you patent the pill, please cut me in on a slice then maybe I’ll be able to take an English class and fix my grammatical Achilles Heel—which is, definitely, as you point out, the use of the possessive.

My wife is an editor, imagine how much it pains her ...

Jeff

On 10/06, Thomas Pellechia wrote:

Don’t feel alone, Jeff. The apostrophe in that location is a common mistake. Me, I often turn my brain off when I type and there comes out as their, when it shouldn’t.

Reboomerbound will make me so damned rich I’ll be able to write any friggin’ thing that I want and spell it any way that I chuse.

On 10/06, Dylan wrote:

I wouldn’t feel too bad for those athletes. There is a point in our aging where we can no longer max out our physical genetic stats and it drops. But consider competitors in the world’s strongest man—as long as they continue training, even at age 70, they’ll still be stronger than 90% of most 20 year olds.

On 10/07, Ed Thralls wrote:

Jeff,

Isn’t it more fun just to drink the 5 bottles a night than to take one lousy pill?

And as it relates to getting older, a recent CDC report says we are living longer (life expectancy up to 78 years now)...http://www.cdc.gov/media/pressrel/2009/r090819.htm

I wonder if that eventually shifts any of the human capabilities upward in years also… did you see Favre slice up the Packers Monday? wink

Regardless, I say live the dream now

On 10/07, .(JavaScript must be enabled to view this email address) wrote:

Nearly a decade ago I had an investment in a company with a focus on bringing anti-angiogenic drugs to market. It was large enough that I paid close attention to any research in anti-inflammatory drugs. Resveratrol was just in the journals then and it was an interesting candidate and I have a folder of papers on it. As near as I can tell it’s still interesting today, but because it is found in some grapes and therefore wine it makes a great news story for lazy, scientifically challenged, journalists.  And given all their inaccurate reporting and the fact it can be made into a “natural” supplement with no controls on potency or health claims, we have lots of products in the health food stores.

Oh, and though anti-angiogenisis is still an interesting field, I lost well into six figures on that investment.

On 10/07, jeff wrote:

Thanks for the comments, gents.

Morton, if you have another six figures laying around i always have a bunch of ideas ... grin

Jeff

On 10/07, Thomas Pellechia wrote:

Which figures were they? I thought we stopped using pictograph a long time ago.

On 09/21, investment wrote:

Hi,
I want to spend a few thousand dollars on quality whiskey/wine/vodka as investment against inflation. I am not interested in Rolls Royce but basic quality Toyotas of the whiskey/wine/vodka world. It has to be in original sealed bottles with reputable labels. How to get it the cheapest way avoiding as many premiums/fees/taxes as legally as possible.


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